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Facebook in all the right places
Facebook is getting in on the location-based social networking act, with Facebook Places. If you have Facebook on your mobile device, you may have notice this new feature the last time your app updated. Facebook Places lets you let your network know where you are when you check in. Facebook’s blog post outlines the main features of Places.
Where’s Google going?
All the hype over Google Instant has overshadowed Google’s efforts to take on Facebook with a social network of its own. Many have seen this coming through Google’s acquisitions recently. Now rumor has it that the network, Google Me, is coming this fall and far from being an alternative to Facebook, it will be a layer of social media features added to its existing products.
Location, location, location goes social
We’re not letting any cats out of the bag by proclaiming that location-based social networking is the next big thing. Talking heads have been falling all over each other to declare location-based services such as Foursquare, Gowalla, Yelp, and Brightkite this year’s “Twitter.” However, it isn’t entirely clear how businesses can best utilize these networks. Despite this problem, there are things you can do to be ready when the corporate strategies come along.
What To Include In Your Social Media Marketing Strategy?
Every client desires their social media marketing strategy to create the ultimate “buzz” around their product, service, business or event. What may be a success or failure for one company could result in the exact opposite conclusion for another, simply verifying how incredibly different and customized each social media marketing strategy truly needs to be.
