The AWI Blog

Follow these tips for increasing your brand’s social engagement.

Sometimes maintaining multiple social media pages can become overwhelming. When that happens, some people may even neglect their social pages entirely. Without regular upkeep, your social media engagement can drop, and your social pages may as well not exist at all. However, it is never too late to revive and refresh your social media presence. Follow these tips to give your social media engagement a healthy boost and to revive your online presence.  (more…)

You might have an exceptional social media strategy and splendid business marketing goals, but this can mean nothing if you don’t understand the data you’re receiving from your content. Optimizing your company’s social media strategy is as much about learning from your data and adapting as it is about posting engaging content. In this blog, you will learn about social media statistics and information, and how to use them to your best ability to reach customers the way you want.

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Be on the lookout for these web design mistakes could cost you potential business.

As a small business, you rely on your website as a significant part of your marketing. Your website needs to attract curious and potential customers, so it needs to communicate what your business offers. When it comes to poor web design, there are often one or more of the following factors at fault. Read on to discover what these deadly web design mistakes are and what your business can do to avoid falling victim to them.  (more…)

A smaller business without a digital marketing strategy is like a kitchen without a chef. This may sound like a bit of an exaggeration, but it isn’t when you consider the stakes involved. Millions of people make online purchases, and this includes both services and products. There is a much larger audience online that your small business might not even be tapped into. With the proper digital marketing strategy in place, your business will see an increase in results, whether its sales, leads or something else entirely. Here are four of the best benefits of digital marketing for your small business.

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Social media marketing has taken over the business world in a massive way. About 77% of businesses now use social media as a part of their marketing efforts. Social media has allowed companies to tap into so many new audiences and markets. If you’re one of these companies, how can you tell if social media is working out for your business and driving sales/engagements? It’s easy to get lost when you’re just tracking likes and followers, as these numbers don’t always translate into success. Here are five metrics you should keep track of in your social media marketing campaigns.

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Adventure Web would like to introduce the newest member of our family: Game Court Services! As a leader in top-quality sports components Game Court Services is committed to giving customers a sports environment that is built for champions. From athletic flooring to court compliments and more, Game Court Services is at the top of their competitors. We want to take a minute to highlight some of their services and products, so read on to find out more and be sure to check out their new website!

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One of the social media marketing trends of 2020 will be the expectation of employee proficiency in social media.

Social media marketing trends are always fluctuating based on the changing modes of communication and business practices. Because of frequent changes, it’s essential to stay on top of what marketing methods are resonating with users. A few trends have already become apparent for the coming year of 2020. Read on to discover what these social media marketing trends are and what they mean for your marketing practices in this next year.  (more…)

If you’re a blogger or work with writing any social media content, you already know how bad writer’s block can be. Writer’s block is the total lack of ability to put your thoughts onto paper in any way possible. Sometimes as a writer, you get into a funk when writing about specific topics, and it can be a challenging thing to overcome. Luckily, here are four easy and effective methods to remove writer’s block to get you back to writing captivating pieces of content!

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Adventure Web Interactive is overjoyed to announce another new website for our latest client: Beechtree Apartments!

Adventure Web Interactive is overjoyed to announce another new website for our latest client: Beechtree Apartments! Their premises are located at 120 Allnut Court in Prince Frederick, Maryland.  For anyone looking for a new home in Southern Maryland, this could be the place worth waiting for, so let’s learn more about the newest member of our unique family! (more…)

Engaging blog posts contain photographs in addition to text.

Crafting engaging blog posts that pull readers in and keep them reading can be one of the most challenging tasks social media marketers face. Because Internet users are bombarded with content constantly, they know on average within 15 seconds whether they want to keep reading a website’s content or not. One of the best things you can do to keep your blog’s bounce rate low and to keep readers returning is to take steps to create genuinely engaging content. Follow our steps below for a guideline on how to pull readers in and maintain their interest.  (more…)