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The AWI Blog

The Importance of Accessible Web Design

July 16, 2021
adventure web interactive web design

Making sure all customers are able to use your web design is important in maintaining stellar customer relations.

In America, there are many laws and regulations in regards to accommodating those with physical disabilities. For example, in any public building that has more than one floor, there must be an elevator installed so that those using wheelchairs or movement-assisted devices can access the upper floors safely. There must also be parking spaces reserved for those with registered disabilities in parking lots, and all restrooms must be a certain width to allow for wheelchairs. Although there has been a great effort in inclusivity for those with disabilities, there is no sort of cohesive accessibility laws in regards to creating internet websites for businesses. That’s why a reputable web designer like Adventure Web Interactive will ensure that your website can be accessed by any and all people who may need your services. Here’s why having an accessible web design is so vital to maintaining a solid relationship with all customers.  (more…)

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Top 3 Benefits of Email Marketing for Commercial Businesses

July 14, 2021
email marketing

You should consider implementing email marketing into your strategic marketing plan to retain your current customers.

While social media platforms can serve as a highly effective form of marketing to attract your target audience, you should consider implementing email marketing into your strategic marketing plan to retain your current customers. Email marketing is an effective form of communication with your existing customers and can provide them with the opportunity to stay connected with your commercial business. Additionally, current customers can be notified of ongoing sales and specials that you might be running. Statistically speaking, this form of marketing is 40% more effective at generating leads and churning out ROI than social media marketing, making it incredibly beneficial for commercial businesses. 

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Recent Website Launch: Hercules Custom Iron

July 13, 2021

hercules custome iron hercules fence dc va md paThe team at Adventure Web is thrilled to announce that we have completed the new-look website for Hercules Custom Iron. Hercules Fence is already one of our most valuable clients – and we treasure each and every one of the clients we serve. Treat yourself to a view at this gorgeous new site page, and jog your memory with a second look at the services they can provide! (more…)

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Why Every Business Should Be Using a Blogging Service Right Now

July 9, 2021
adventure web interactive blogging

Blogging should be an essential part of your business marketing plan.

When you think of a blog, you probably immediately think of a random person on the Internet sharing their ramblings, recipes, or photos of their kids and lifestyle. While these can be a fun read, you might think reading and writing them is just a rather fun and simple hobby to pass the time. But did you know that blogging can be a super powerful tool for digital marketing? It all comes down to how the blogs are written. Every type of business from all sorts of industries and sectors can benefit immensely from blogging just once a week. Adventure Web Interactive’s blogging services employ skilled copywriters to make sure your marketing is not only increasing your digital marketing input but also engaging with customers in a natural way. Curious about how a weekly blogging schedule can help turn internet browsers into natural-born customers? Read this to learn more! (more…)

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Reasons Your Business Should Incorporate Corporate Video Production in Your UX Design

July 7, 2021
corporate video production

Our indispensable digital marketing, UX design, and corporate video production services elevate websites and generate social media buzz.

Many industries reach out to Adventure Web Interactive for our indispensable digital marketing, UX design, and corporate video production services that elevate websites and generate social media buzz. If you’re searching for additional ways to improve your business’s website, you should consider incorporating our corporate video production services to share a story with your audience. Sharing a story with your audience is an essential component of selling your services to your targeted audience, and can even provide visual insight to website visitors of what your company represents. By providing an additional platform in which your website visitors can place a face to a name with your company, you can potentially increase your sales and attract new clients.

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How Effective Marketing is Possible Without Paying Facebook

July 2, 2021
adventure web interactive facebook marketing

Don’t fall for expensive Facebook ads! Use organic marketing instead.

We all know just how important a role Facebook plays when it comes to social media digital marketing. Facebook was the original social media platform, and to this day, remains the website with the highest number of users. Plus, unlike some other platforms, Facebook has the highest percentage of adults versus teenagers and children, which means the highest number of potential customers for your business! Facebook is one of the most easy-to-use and effective platforms of social media for marketing use. Unfortunately, Facebook has taken advantage of its popularity and has places most advertisements or marketing opportunities behind a rather expensive paywall. However, did you know that Adventure Web Interactive’s social media blogging and posting package doesn’t pay Facebook a cent? The key lies in how our SEO experts craft our content. Interested in learning how the online marketing experts at Adventure Web Interactive have learned to bypass the expensive Facebook advertising paywall? Read this! (more…)

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Top Digital Marketing Tips to Increase Your Customer Retention Rate and Generate ROI

June 30, 2021
digital marketing

Adventure Web Interactive works with various industries nationally to provide them with digital marketing services and web development.

Adventure Web Interactive works with various industries nationally to provide them with digital marketing services and web development to increase their customer retention rate while generating ROI. When considering how your business can potentially retain customers to ensure ROI (return on investment), implementing digital marketing and social media into your strategic plan is an excellent place to start. However, that’s not all your business can do to increase your customer retention rate. Read on to find out a few top tips to boost your customer retention rate and ensure ROI. 

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Three Online Marketing Trends for the Second Half of 2021

June 25, 2021
adventure web interactive online marketing

Adventure Web Interactive has well over twenty years of online marketing experience, including into the remainder of 2021.

We here at AWI are so happy to say to all of our wonderful clients– we all made it! We are now over halfway into 2021, and it seems like things everywhere are looking up. So many things have changed in such a short time; for example, a year ago, we were all in tight lockdown at this time. But as the physical world changes, so does the world of online marketing. The “new normal” is yet again starting to shift into something quite different from before, and so this begs the question: how will online marketing need to adapt to the rest of the 2021 year? Adventure Web Interactive has well over twenty years of online marketing experience and has adapted to the many changes of the marketing industry since then. Learn more about the trends in online marketing in the second half of 2021! (more…)

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Frequently Asked Questions for Organic SEO Strategy

June 23, 2021
SEO

Search Engine Optimization (SEO) can increase your company’s digital presence.

Adventure Web Interactive is a full-service digital agency with over 20 years in the industry providing digital marketing strategies, web page design, and SEO services to numerous clients in a broad range of industries. For commercial businesses looking to increase their digital presence through digital marketing strategies, search engine optimization (SEO) is an excellent place to start. If you’re unsure about what SEO entails and how it can benefit your commercial business, our social media specialists can help guide the way. We’ve got all the answers to your frequently asked questions surrounding organic SEO practices and strategies.

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How to Enhance Your Company’s LinkedIn Presence

June 18, 2021
adventure web interactive linkedin posting services

LinkedIn is a special type of social media, perfect for gaining your company professional exposure to other potential peers and colleagues!

LinkedIn is a special social media platform that is intended for business-to-business communication. It’s a place where people present their professional accomplishments, career changes, and companies look for the most skilled candidates to fill positions. This career-oriented platform functions very differently from the average social media website, as well as the marketing that goes along with it, as it is mainly focused on actual business plans rather than branding or content marketing alone. But LinkedIn is absolutely essential to any business, especially those that are B2B centered. It’s important to know that marketing works very differently on LinkedIn than on any other social media website simply due to the overall user-base. Thankfully, Adventure Web Interactive offers a social media blogging service and can handle the majority of social media posting on LinkedIn for you. However, there are even more ways that you can get your business out there on LinkedIn in addition to our blogging services. Read this to learn how to use LinkedIn to its full potential! (more…)

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