The AWI Blog

A custom website with content unique to your business and industry is proven to boost the SEO of your website

It is essential for every business to have a website these days. Having an online presence is a major factor in building your brand and standing out against the competition. Your business’s search engine ranking is key to attracting new customers online. The search engine algorithm reviews your online presence to determine your website’s position in the search results. A customized website with content unique to your business and industry is proven to boost the SEO of your website. Investing in a professional web development company can provide significant results and lead to more profits for your business. Here are some reasons why customized websites are great for improving your SEO.

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Stop words are not favorable to the algorithm, making them hard to fit into SEO writing. Organic traffic comes from search engine optimization and careful marketing. Stop words can get in the way of the algorithm picking up on these things.  (more…)

Some web design trends intended to make a website unique or captivating can actually have the opposite effect.

If you have a website for your business, you know how important it is to design your site with your customers in mind. However, some web design trends intended to make a website unique or captivating can actually have the opposite effect. Poor web design can turn customers off of your site altogether. Trends come and go, and the components you include in your website can mean the difference between gaining and losing business opportunities. Here are some web design trends you should avoid.

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Landing pages are the first webpage your customer interacts with when they come to your site. An efficient landing page will interest your customer and easily let them explore your website. It is a great way to understand how your customers interact with your services. You can monitor landing pages with Google Analytics and other software.  (more…)

Regular maintenance will help you find problems that may prevent your website from working correctly.

A website is a vital tool for any business. As a result, it has to be maintained the same way you take care of and clean up your physical spaces. Failing to maintain your website might prevent you from generating profits and getting orders out effectively. It is a good idea to take a look at your custom website and check for any issues. Regular maintenance and testing will help you find and deal with problems that may prevent your website from working correctly. Here is a handy website checklist for easy maintenance.

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Social media prowess is fueled by consistent engagement from your audience, and here are some ways to get to know them. Without a grasp on who your audience is, your social media posts will get lost in cyberspace.  (more…)

We here at Adventure Web are excited to welcome our newest client to our family: Cedar Square Homes!

We here at Adventure Web are excited to unveil a brand new website for our client Cedar Square Homes! They are known throughout Anne Arundel County and across Maryland for their quality craftsmanship, integrity, and strong values. Cedar Square Homes has been a client of ADVP for over ten years and we are excited to show you what they have to offer! Read on to learn more and check out their website here.

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Adventure Web is thrilled to welcome one of our newest clients to our family: Hanover Uniform!

Adventure Web is thrilled to welcome one of our newest clients to our family: Hanover Uniform! They are one of the largest privately held uniform suppliers in the country, representing nearly 400 different factories and supplying over 2,000 customers all over the world. Since their humble beginnings in 1936, Hanover has coupled their US manufacturing facilities with plants located in both China and Mexico, allowing them to create nearly any garment for any purpose as efficiently as possible. They also have combined their supply chain with excellent warehousing, high-tech software, and the most dedicated employees of any company in the United States. Read on to learn a bit more about them, and take a peek at their website!

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Social media can feel overwhelming if you are new to it, but that shouldn’t stop you from exploring mediums like video and podcasts that can increase your engagement. Here are some tips for creating videos for social media. (more…)

Are you ready to start working with a digital marketing company? If so, cooperation is vital. Besides, communication helps smooth over confusing details like payment and other contract-related concerns. We understand that you’ll want to allocate your budget responsibly, so here are some of the best reasons to work with a digital marketing company!

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