A Twitter Shopping Service? All Signs point to Yes

A few weeks back we unveiled Facebook’s plan to eventually offer a “Buy” button, which would allow users to purchase a product directly from a business, without ever leaving Facebook. Well, it looks like Twitter has the same idea. Several users recently reported seeing a new “payments and shipping” option in the settings of Twitter’s Android app. The social media giant often tests new features with a small number of users before a larger rollout.

A Twitter Shopping Service? All Signs point to Yes

While the new functionality is not actually functional (yet!), all signs point to Twitter launching a native shopping platform. Last month, the social media site acquired CardSpring, a startup that helps businesses build infrastructure for supporting mobile payments. Hmmmmm. All signs point to a Twitter shopping service. The only question is WHEN?

Is your Business on Twitter, Facebook, or any Social Media Site?

If you answered no, you could be quickly falling behind the competition.

1. 97% of all consumers search for local businesses online. What will they find?
2. 980% of users prefer to connect with brands on Facebook.
3. 74% of consumers rely on social media to influence their purchasing decisions.
4. 47% of consumers say Facebook is their No. 1 influence when making a purchase.
5. As of January 2014, 74% of online adults use social networking sites: 71% of online adults use Facebook, while 19% use Twitter, 17% use Instagram, 21% use Pinterest, and 22% use LinkedIn.
6. YouTube reaches more U.S. adults aged 18–34 than any cable network.
7. 71% of consumers who receive a quick brand response are likely to recommend that company to others.
8. The fastest growing demographic on Twitter is the 55–64 year age bracket, up 79% since 2012. Meanile, the 45–54 year age bracket is the fastest growing demographic on both Facebook and Google+, up 46% and 56% respectively.
9. 64% of organizations with social customer service say investing in online communities is very important.

Are you ready to make the leap and put your business on social media? Adventure Web is here to help. We will develop and maintain a custom social media campaign for you that includes Twitter, Facebook, Google+, Pinterest, LinkedIn, YouTube, and more. Our campaigns also include a custom-skinned blog and weekly blog posts, all in an effort to increase brand awareness and, most importantly, SEO.

Call now for a free Social Media evaluation.

If you have any questions about Twitter or a Managed Social Media Campaign, please contact Adventure Web Interactive by calling (410)-788-7007 or by clicking here today! For more information about web development, contact Adventure Web Productions now!

Tags: Shopping Service Twitter social media