Posts Tagged ‘social networking’

Recently Launched: Trattoria Alberto

Wednesday, May 25th, 2011

Trattoria Alberto - Fine Dining Baltimore - Italian Restaurants Glen Burnie Maryland_1306348990345

A Trattoria is a type of restaurant originating in the traditional Italian kitchen where every plate is prepared from fresh and often home grown ingredients. Trattoria Alberto is a restaurant where savory dishes arrive at your table and are prepared with love and passion like the true Northern Italian tradition. Quality and freshness are brought to a superior level and you can be assured that you have not only a wonderful meal, but an unforgettable experience.

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Recently Launched: Roo Solutions

Tuesday, May 24th, 2011

roo solutions

We, the founders of Roo Solutions, have decades of experience as homeowners and specialists. Like so many others, we’ve had to rely on unknown service professionals when unexpected needs arise (think plumbing leaks or selling assistance). With Roo Solutions, we propose a smart solution for homeowners in search of real estate specialists.

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Recently Launched: MRP Company

Monday, May 23rd, 2011

M.R.P. Company, Inc._1306182805573

MRP Company is a full service international metal recycling company specializing in precious metal scrap, ferrous and non ferrous metals and the resale of computer equipment. Our main focus is servicing companies that recycle electronics. Having been in business since 1987 we have the expertise and experience to understand the needs of our customers in today’s challenging environment.

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Facebook in all the right places

Friday, October 8th, 2010

Facebook is getting in on the location-based social networking act, with Facebook Places. If you have Facebook on your mobile device, you may have notice this new feature the last time your app updated. Facebook Places lets you let your network know where you are when you check in. Facebook’s blog post outlines the main features of Places.

Recommend your favorite businesses
Much like Four Square, customers can check in at their favorite restaurants, shops, etc. to help generate more business. Or, as Facebook suggests, people can tell their networks about a great bike/hike trail or art exhibit. Facebook Places also allows users to post status updates, so they can provide more info than just the location. (more…)

Where’s Google going?

Tuesday, September 28th, 2010

All the hype over Google Instant has overshadowed Google’s efforts to take on Facebook with a social network of its own.  Many have seen this coming through Google’s acquisitions recently.  Now rumor has it that the network, Google Me, is coming this fall and far from being an alternative to Facebook, it will be a layer of social media features added to its existing products.

Why the change in direction? It may have something to do with Google’s social media failures over the last decade.  In light of this history, building off of established products may be the wiser strategy. The company’s recent acquisitions seem to have centered on gaming, so it will be interesting to see what the end result will look like.

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Location, location, location goes social

Wednesday, July 28th, 2010

We’re not letting any cats out of the bag by proclaiming that location-based social networking is the next big thing. Talking heads have been falling all over each other to declare location-based services such as Foursquare, Gowalla, Yelp, and Brightkite this year’s “Twitter.” However, it isn’t entirely clear how businesses can best utilize these networks. Despite this problem, there are things you can do to be ready when the corporate strategies come along.

It’s easy to see why location-based networks are so exciting. We already have targeted advertising in which consumers see ads that will likely interest them based on their social media profiles. We’ve also seen how social media has become the new “word of mouth” where companies’ reputations are made and unmade. Because networks like Foursquare report a person’s location, each check in is a tacit recommendation of the business to the person’s network. The next step in targeted advertising are ads for businesses that appear when a person is near that business.

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What To Include In Your Social Media Marketing Strategy?

Monday, February 15th, 2010

Every client desires their social media marketing strategy to create the ultimate “buzz” around their product, service, business or event. What may be a success or failure for one company could result in the exact opposite conclusion for another, simply verifying how incredibly different and customized each social media marketing strategy truly needs to be. In order to attract your target audience, the time and effort must be instilled in a strategy that is targeting exactly who you want to reach with as much potential pull as possible.

Think of it as a large technology puzzle. In order to create this necessary “buzz” a company needs all of the pieces of the social media marketing strategy to be in the box and strategically placed for success. This “buzz” requires more tools than just a simple blog or an online profile, but it encompasses the power of word-of-mouth marketing matched with a personal relationship that people truly value. Here we have created a check list of helpful “buzz” puzzle pieces that every company needs to include in their social media marketing mix for a profitable outcome.

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