The new Facebook timeline is here to stay. This is the perfect time for you to make your Facebook fanpage more engaging. We are here to help you out with four tips that will make you not only gain loyal Facebook fans but bring leads to your business’ products and services. Become more engaging now.
Facebook has upgraded the Facebook fanpage timeline to help you increase your business focus on delivering valuable content, becoming more interactive with fans and give your fans reason to come back to your fanpage and purchase products and services from your business.
Measure Your Performance
When you are being social on your social media networks, you need to be SMART. SMART stands for keeping your goals specific, measurable, attainable, relevant and time based. When you focus your goals to follow SMART you can monitor your progress and correct errors in strategy in a better way.
Communicate In A Creative Manner Not Just A Corporate Voice
Brands on Facebook often forget that fans want to see real people they can relate to behind the brands. When you have conversational interactions with your fans, you attract their attention with creativity and not with your formal, corporate voice. It’s okay to express personality.
Become A Trusted Source
Often when fans like the content they see on Facebook, they will bookmark and checkout the webpages of the brands they follow. You want to be a regular source for your fans to catch up on news and updates in your industry. When you are a source, fans are also more likely to start conversations about news and updates on your page. Being a source could help you gain customer feedback that help you improve your products and services to remain competitive in your industry. For example, polls on Facebook about your products and services can help you gain beneficial customer feedback.
When you cover topics people are interested in learning or staying informed about, your content and posts will continue to increase in engagement. For example, start a hot topic discussion on your Facebook fanpage . Your first post should be on topic and relevant. When you start to see the likes and comments, write a second message 30 minutes apart. The second message should be related to the topic. To pull this successfully, you have to understand your customers.
To improve your business’ Facebook fanpage engagement and bring leads to your business products and services, hire Adventure Web Productions to manage your social media.
Adventure Web Productions is one of the few full service Internet development and web marketing companies in the Baltimore Metropolitan area. We specialize in affordable custom web design and development, software development, content management systems (CMS), database integration, e-marketing solutions, social media strategy and implementation, organic search engine optimization, pay per click campaigning. We offer solutions for every size business.
By combining the latest technologies with proven database architecture design, we are able to produce attractive, fast and efficient systems, which more than meet our clients’ needs. Our services are based on a flat rate with no hidden hourly cost. We offer several base packages that can be configured or modified to meet any company’s specific needs.
At AWP, we stand ready to help you fully unlock the full potential of the Internet. If you’re not successful, neither are we. We offer award-winning Web Development and services as mentioned in The Wall Street Journal, Baltimore Business Journal, The Daily Record, The Washington Times, CNBC, Merchant Circle, and other local and national news media.