If you haven’t heard, Facebook is testing out more new features to its Timeline design. The major social network is looking to enhance the experience of Facebook users more than ever before.
In the new changes, there will be more details on user profiles such as name, education, location and occupation appearing all on top of the cover photo rather than below it.
There will be a summary section that highlights the main events of users’ profiles.
But the biggest news is that Facebook now has its very own camera app. This app will let users take photos, add filters, crop images, tilt images, and share them on Facebook.
Here are just a few branding tips to use to keep up with Facebook Timeline changes:
Take Advantage of Images
On your business’ Facebook fan page, images are a big focus. You can take this opportunity to show fans what goes on behind the scenes to make your brand more accessible while showing off an attractive personality for your brand.
Make Sure You Highlight and Pin Your Best Posts
When you highlight or pin your posts, you can grab the attention of fans better. You can highlight by selecting the star icon on the top right corner of any post on your timeline. This will make the post go across the width of your page.
As for the pin to the top option, this will extend the life of your content. When you pin something on your timeline, it makes it the first item seen on your page and can stay up for at least an entire week.
Boost Engagement With Contests
Use your cover photo to help promote contests on your business page. Facebook fans love to win things and will be more likely to actively participate on page through comments, and reviewing and sharing your content.
Adventure Web Productions can keep your business page up to date and engaging, with our social media management services. Read about the advantages of social media management services by clicking here.
Adventure Web Productions is one of the few full service Internet development and web marketing companies in the Baltimore Metropolitan area. We specialize in affordable custom web design and development, software development, content management systems (CMS), database integration, e-marketing solutions, social media strategy and implementation, organic search engine optimization, pay per click campaigning. We offer solutions for every size business.
By combining the latest technologies with proven database architecture design, we are able to produce attractive, fast and efficient systems, which more than meet our clients’ needs. Our services are based on a flat rate with no hidden hourly cost. We offer several base packages that can be configured or modified to meet any company’s specific needs.
At AWP, we stand ready to help you fully unlock the full potential of the Internet. If you’re not successful, neither are we. We offer award-winning Web Development and services as mentioned in The Wall Street Journal, Baltimore Business Journal, The Daily Record, The Washington Times, CNBC, Merchant Circle, and other local and national news media.
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