Archive for the ‘Google +1’ Category

The Benefits of Google+ Online Marketing

Friday, April 12th, 2013

Black laptop computer isolated on white

Are you a copywriter or online marketer? If yes, you need to reap the benefits of Google+ marketing.

As of 2013, Google+ is the second largest social media network with active users. Yes, that means it’s only second to Facebook. Prior to 2013, Twitter was in second place.

What are the benefits of Google+ online marketing?

  1. Google+ Authorship. This tool will verify your online profiles through search engine results and rank you higher than your competitors. The higher you rank on search engine results, the more likely Internet users will visit your online profiles, including your website.
  2. Google+ is a Topical Social Media Network. What does that mean? It means its design is centralized around content creation and organizing that content information for easier consumption and distribution.
  3. Google+ Hangouts. This is a perfect tool for holding webinar sessions and other Q & A sessions via live stream or video presentations.
  4. Google+ can manage Youtube Channels on multiple Google+ accounts. Yes, you can link Google+ pages directly to Youtube accounts. One Google+ account can manage up to 50 Youtube channels. This means better video sharing, live broadcasts and more.

Adventure Web is here to effectively manage your social media marketing, email marketing and search engine optimization.

At Adventure Web Productions, we stand ready to help you fully unlock the full potential of the Internet. If you’re not successful, neither are we. We offer award-winning Web Development and services as mentioned in The Wall Street Journal, Baltimore Business Journal, The Daily Record, The Washington Times, CNBC, Merchant Circle, and other local and national news media.

For professional full-service Internet development, hosting, and web marketing needs, contact Adventure Web Productions by calling (410)-788-7007 or by clicking here today! For more information about web development, contact Adventure Web Productions now!

Check us out on Facebook and Twitter as well!

Source: http://www.copyblogger.com/get-on-google-plus/

http://mashable.com/2013/04/11/google-plus-youtube/

The Web Marketing Benefits Of Enhanced Adwords

Monday, February 11th, 2013

 Woman hand holding a telephone near a laptop

Are you searching for affordable ways to promote your company’s products and services? If yes, we recommend Enhanced Google AdWords to your Business. Enhanced AdWords come with great benefits. This article will provide you an overview on Enhanced Adwords and how it could serve as a powerful marketing tool for your business.

This month Google has officially upgraded Adwords with enhanced business campaigns to make advertising your business simple and easy to manage.

What are the Benefits of Enhanced Adwords?

Adwords are great for business marketing because the ads can display perfectly on any technology device – PCs, Laptops, Smartphones, and Tablets just to name a few.

The ability to display on multiple devices creates numerous business opportunities for your business to generate leads that can convert into sales.

How?

The Adwords will configure the appropriate display for the need of the user at any given time.

For example, a user looking for a Valentines Day dinner for two at a restaurant via a PC will discover your ad based on the specific keyword(s) he/she is searching for. For example, your restaurant might sell crabcakes so the keyword “ Maryland crabcakes’ would display your business ad to the target audience and highlight a direct link to the restaurant online ordering form.

If a user is using a smartphone, it will display how far the restaurant is from his/her current location and a link to your business’ click-to-call reservation number/order number.

Adwords can even highlight daily specials or events on the ad based on the location, time of day and the device your potential costumers may be using.

This powerful marketing tool will make campaign management easier and design an affordable advertisement budget because bid adjustments can be processed at anytime, across multiple devices – from a single campaign.

And it gets better. The enhanced AdWords are smart ads optimized to accommodate diverse user contexts because advertisements need to be tailored for web users on the go.

Adwords can display as ad texts, site links, apps or extensions. Best of all, you will not have to edit every ad campaign to get the results you want and need to reach out to consumers. You will also have the privilege to accurately measure campaigns and compare the campaigns to each other to generate the best leads for your business. This includes counting calls to your business, tracking app downloads and more.

Adventure Web Productions is here to be your PPC Marketer and directly manage your AdWords Enhanced Mobile Campaigns to provide you the results you want for your business mobile search and mobile optimization.

Read about Adventure Web Productions’ Internet Marketing Services for more information on this great marketing tool – including desktop only campaigns and mobile only campaigns.

At Adventure Web Productions, we stand ready to help you fully unlock the full potential of the Internet. If you’re not successful, neither are we. We offer award-winning Web Development and services as mentioned in The Wall Street Journal, Baltimore Business Journal, The Daily Record, The Washington Times, CNBC, Merchant Circle, and other local and national news media.

For professional full-service Internet development, hosting, and web marketing needs, contact Adventure Web Productions by calling (410)-788-7007 or by clicking here today! For more information about web development, contact Adventure Web Productions now!

Check us out on Facebook and Twitter as well!

Source: http://adwords.blogspot.com/2013/02/introducing-enhanced-campaigns.html

http://searchenginewatch.com/article/2242614/AdWords-Enhanced-Mobile-Campaigns-5-Things-PPC-Marketers-Need-to-Know

The Benefits Of Social Media: Google+ Connects With Google Play Store

Friday, November 30th, 2012

Do you have a business Google+ profile? If you do not have one, it’s time to get on Google+. Google has now connected its Play Store to Google+.

This means that every public review about your company will now feature your company’s name and picture. Examples of reviews that will no longer have anonymity are reviews for apps and games.

Any user that clicks the write a review link on any Play Store app will now see his or her Google+ name and picture. Any reviews that occur prior to the switch will simply say “ A Google User”.

The same approach happens on Youtube as well because Youtube is now interlinked with Google+ profiles for business brands.

This may become a requirement on Android devices and throughout the web as well.

Your business needs to stay on top of this new way to socialize and build up a strong reputation for your business on the web.

Adventure Web is here to provide you the tools and social media marketing strategies you will need to succeed.

Adventure Web Productions is one of the few full service Internet development and web marketing companies in the Baltimore Metropolitan area.

We are here to strengthen and expand your business brand throughout the web with the following affordable web marketing services:

- Custom web design and development

-Software development

- Content Management Systems ( CMS)

-Database Integration

-E-marketing Solutions

- Social Media Strategy and Implementation

-Organic Search Engine Optimization

- Pay Per Click Campaigning

- and more!

We offer solutions for every size business.

All our services are based on a flat rate with no hidden hourly cost and we offer several base packages to help you get stated. Each base package can be configured or modified to meet any of your company’s specific needs.

At AWP, we stand ready to help you fully unlock the full potential of the Internet. If you’re not successful, neither are we. We offer award-winning Web Development and services as mentioned in The Wall Street Journal, Baltimore Business Journal, The Daily Record, The Washington Times, CNBC, Merchant Circle, and other local and national news media.

For professional full-service Internet development, hosting, and web marketing needs, contact Adventure Web Productions by calling (410)-788-7007 or by clicking here today!

Check us out on Facebook and Twitter as well!

Sources: http://thenextweb.com/google/2012/11/27/google-connects-its-play-store-with-google-public-reviews-will-now-feature-your-name-and-picture/

http://support.google.com/googleplay/bin/answer.py?hl=en&answer=190860

Adventure Web Productions: Template Website Vs. Custom Website – You Get What You Pay For.

Friday, September 28th, 2012

By Jen Pack

If you believe a template website is all you will need to keep your business successful on and off the web, think again. Just because a template website is affordable, it doesn’t mean it’s the best visual representation of your company and brand.

When comparing a template website with a custom website, you get what you pay for.

A website is a marketing or sales tool that should be used as an excellent representation of your company and brand, no matter if you are a solo-entrepreneur or a multimillion dollar corporation company.

In the words of NAWBO member Gina Ramsey:

“Every business owner should look at a website as another sales person. People should be able to find you, navigate through your site, and contact your business”.

Gina Ramsey is an expert Web Design, Search Engine Optimization and Social Media Specialist for Adventure Web Productions.

Ramsey informed NAWBO that template based services such as GoDaddy.com, WordPress, Zymic and Host Gator are able to offer small businesses with limited budgets, a digital real estate at low cost.

This one-stop shopping experience can be very tempting to struggling startups that need to purchase web hosting, a domain name, email service and build a site from a stock template. However, this seemingly simple solution is not always the best solution for building or expanding your business.

Ramsey makes it clear you get what you pay for.

“In most cases, these providers offer basic templates, with limited customization. Template sites can’t grow as your business grows or use the full capabilities of SEO”, Ramsey explains.

SEO, the process that makes your website search friendly, plays a very important role in your site being discovered by your company’s target audience.

You can truly reap the full benefits of SEO with a custom built website.

When a custom built website is created by professional web developers with knowledge on using technology, your company’s website will yield greater results for your company brand.

Adventure Web Productions uses superb techniques to strengthen the power of organic SEO through on-page optimization-SEO. The on-page optimization SEO is based on content and keyword usage.

A template website cannot provide adequate optimization of a website. By purchasing a template website, you miss out on the opportunity to take your company to the next level.

On average a template website can only guarantee your company’s website a place on Google’s standard search result list top 40 pages.

This is very problematic because average Internet users don’t go further than the first 3 pages of a Google search.

In other words, template websites are ineffective if the intended audience never sees it.

For effective and affordable custom-built websites, hire Adventure Web Productions.

Adventure Web Productions specializes in affordable custom web design and development, software development, content management systems (CMS), database integration, e-marketing solutions, social media strategy and implementation, organic SEO and pay per click campaigning for every size business. The company conducts research including: competitive analysis and company questionnaire to ensure your branding, mission, and target audience taken into consideration to create the final product. Adventure Web also stays up to date on the newest technologies, s­o you can be sure your site won’t be obsolete in the next six months. The company offers flexible plans that are geared toward small business. “We are able to work within a budget to help you spend your money on a product that will take your business to the next level”, Ramsey states.

For more information, please visit Adventure Web Productions at www.advp.com or call:410.788.7007.

Why Is Organic SEO Powerful For Startups?

Friday, September 21st, 2012

Did you know search engine optimization (SEO) is critical to your startup breaking into the market? It’s true. Good old-fashioned SEO still works to bring in organic traffic to your business website. You do not want your business website to have very little traction in Google, especially in an every changing marketing world.

In fact local SEO can increase your startups traction by 50 percent or more.

With the best organic SEO services, you can propel your business website’s search engine to a whole new level.

It doesn’t matter if you just launched your website or already have a steady flow of high quality backlinks or need additional link building, Adventure Web Productions is here to provide you the best SEO services.

Our powerful SEO marketing services simplifies the complexity of organic SEO and brings your business results by providing 100 percent search engine friendly content.

Improve your rankings and gain the organic traffic you desire by us positioning targeted keywords the right way.

Here are just a few organic SEO benefits our search engine optimization specialists can offer you today:

-      Detailed keyword research about what your customers call your products and services.

-      Target key phrases with visible text and links.

-      Create valuable content.

-      Add interactivity to your website design including videos, blogs, forums and more.

Effective SEO is essential to keep your business competitive on the web.

Adventure Web Productions is one of the few full service Internet development and web marketing companies in the Baltimore Metropolitan area. We specialize in affordable custom web design and development, software development, content management systems (CMS), database integration, e-marketing solutions, social media strategy and implementation, organic search engine optimization, pay per click campaigning. We offer solutions for every size business.

By combining the latest technologies with proven database architecture design, we are able to produce attractive, fast and efficient systems, which more than meet our clients’ needs. Our services are based on a flat rate with no hidden hourly cost. We offer several base packages that can be configured or modified to meet any company’s specific needs.

At AWP, we stand ready to help you fully unlock the full potential of the Internet. If you’re not successful, neither are we. We offer award-winning Web Development and services as mentioned in The Wall Street Journal, Baltimore Business Journal, The Daily Record, The Washington Times, CNBC, Merchant Circle, and other local and national news media.

For professional full-service Internet development, hosting, and web marketing needs, contact Adventure Web Productions by calling (410)-788-7007 or by clicking here today!

Check us out on Facebook and Twitter as well!

Image Source: https://sphotos-b.xx.fbcdn.net/hphotos-prn1/528763_10151057790064433_757475773_n.jpg

How Social Media Can Drive Traffic To Your Website

Friday, September 7th, 2012

You’re  a business owner. It’s important to use social media marketing to help your business grow. Social media marketing can drive traffic to your website, increase your brand awareness, and help you directly engage with potential clients.

Here are some ways you can jump start your business social media marketing today:

-Find ways to serve your community. Social media is not only about serving yourself and your business. It’s a platform where you provide your fan base valuable resources and build trust with consumers. Provide helpful links and information for consumers weekly to build a strong, loyal fan base.

- Let social media pass traffic directly to your website. Your website will always be your greatest sales tool. Social media marketing purpose is to generate leads to your website, products and services. Social media business profiles effectively work and help you discover your niche networks.

Have a business blog. Blogs are a great platform to drive in traffic to your business website by keeping content fresh and readers interested.

Here at Adventure Web Productions we are here to promote your business everywhere. You never know how social media marketing can make your business a hit until you try. If you have something of value, it’s time for it to catch on via social media.

Read our article Increasing Your Brand Awareness With Social Media Management Services andThe Advantages of Social Media Management Services to gain insight on the benefits you can reap from social media management services.

Adventure Web Productions is one of the few full service Internet development and web marketing companies in the Baltimore Metropolitan area. We specialize in affordable custom web design and development, software development, content management systems (CMS), database integration, e-marketing solutions, social media strategy and implementation, organic search engine optimization, pay per click campaigning. We offer solutions for every size business.

By combining the latest technologies with proven database architecture design, we are able to produce attractive, fast and efficient systems, which more than meet our clients’ needs. Our services are based on a flat rate with no hidden hourly cost. We offer several base packages that can be configured or modified to meet any company’s specific needs.

At AWP, we stand ready to help you fully unlock the full potential of the Internet. If you’re not successful, neither are we. We offer award-winning Web Development and services as mentioned in The Wall Street Journal, Baltimore Business Journal, The Daily Record, The Washington Times, CNBC, Merchant Circle, and other local and national news media.

For professional full-service Internet development, hosting, and web marketing needs, contact Adventure Web Productions by calling (410)-788-7007 or by clicking here today!

Check us out on Facebook and Twitter as well!

Business Marketing: How To Benefit From The New Google Plus Layout

Friday, April 13th, 2012

Have you noticed the new Google Plus layout? If yes, we are here to help you navigate it with ease by providing you a few tips on how to best use it for both business and pleasure. Start reading to learn how.

Google+ popularity is growing more and more each day as a social network. Google+ is now being closely tied to Google finds and search engine results. This is not a network you want to miss out on.

The new Google+ layout brings a bigger emphasis on the use of photo visuals. You want to use the new features on Google+ as effective as possible to make a good and lasting impression on Google+ users and the World Wide Web.

Here are just a few of the many features Google+ now provides to business users to bring in leads:

Whitespace Is Here To Stay

Google+ now has a left side bar to give you more whitespace for larger monitors. The whitespace gives your business profile on Google+ a cleaner look, while giving your brand a profile photo and cover image display.

Visuals Bring Followers

Since the arrival of the cover photo to Google+, your profile page cover photo gives you space to get creative with your company’s brand. Google+ also allows you to add photo albums to your company events and products to make your business profile more personable. Make sure your images are not blurry or distorted to offer the best first impression to Google+ users.

Navigation Tabs Make Google+ Easier

Now on Google+ you no longer have to search for tabs to go from one page to the next. They are all placed on the left hand side of your page. There are seven main headings:

-Home

-Profile

-Pages

-Explore

-Photos

-Circles

Trends Are Here

If you are a user of the social media network Twitter, you are use to seeing trends within the network. Google+ has now added a display of popular trends on its network as well.

Go to the Google+ ‘Explore’ menu to see the latest trends by users. This will keep you up on trends in your industry as well as the world.

If you are ready to reap the Benefits of using Google+ and other crucial social media networks, Adventure Web Productions is here to serve your business needs.

Adventure Web Productions is one of the few full service Internet development and web marketing companies in the Baltimore Metropolitan area. We specialize in affordable custom web design and development, software development, content management systems (CMS), database integration, e-marketing solutions, social media strategy and implementation, organic search engine optimization, pay per click campaigning. We offer solutions for every size business.

By combining the latest technologies with proven database architecture design, we are able to produce attractive, fast and efficient systems, which more than meet our clients’ needs. Our services are based on a flat rate with no hidden hourly cost. We offer several base packages that can be configured or modified to meet any company’s specific needs.

At AWP, we stand ready to help you fully unlock the full potential of the Internet. If you’re not successful, neither are we. We offer award-winning Web Development and services as mentioned in The Wall Street Journal, Baltimore Business Journal, The Daily Record, The Washington Times, CNBC, Merchant Circle, and other local and national news media.

For professional full-service Internet development, hosting, and web marketing needs, contact Adventure Web Productions by calling (410)-788-7007 or by clicking here today!

Check us out on Facebook and Twitter as well!

Source: How To Navigate the New Google Plus Layout

Social Media Marketing: How To Gain Leads And Not Just Followers

Thursday, March 29th, 2012

What is more important to your business – followers or leads? Often in social media marketing businesses become so consumed with how many friends/fans/ followers they have on social media that they forget the most important aspect of social media marketing is converting those friends/fans/ followers into leads. To put it short, your social profiles function as touch points for your business to engage and interact with your target audience – they are not a final destination for your Internet presence. Your final destination on the Internet is your website that provides information about your products and services.

This article will provide you information on how to attract leads and not just followers to your website and business.

Yes, social media is a great way to build relationships with old, new, and potential customers but your website needs to be used to convince them to buy your products and services. Your social media is the appetizer. Your website is the main dish.

You want strong content on your website because you want to make sure the visitors to your website have reason to return to your products and services, not simply “Like”, “+1”, “Retweet” and “Repin” and be done with your brand. You want your business to be valued.

You can convert followers to leads by combining social media marketing with search engine optimization (SEO). This integration of both Internet marketing campaigns will make a more cohesive marketing strategy.

For example, SEO keywords will increase your Google ranking for your website. The more valuable your keywords, the more leads will come to your website, products and services. SEO keywords can also be used on your social media profiles to help draw in leads to your website.

With the right call-to-actions, lead form, and placing of your social media buttons, your business and website can gain the following and leads you desire. It just takes the right Internet marketing strategy. Adventure Web Productions is here to help you get there.

Adventure Web Productions is one of the few full service Internet development and web marketing companies in the Baltimore Metropolitan area. We specialize in affordable custom web design and development, software development, content management systems (CMS), database integration, e-marketing solutions, social media strategy and implementation, organic search engine optimization, pay per click campaigning. We offer solutions for every size business.

By combining the latest technologies with proven database architecture design, we are able to produce attractive, fast and efficient systems, which more than meet our clients’ needs. Our services are based on a flat rate with no hidden hourly cost. We offer several base packages that can be configured or modified to meet any company’s specific needs.

At AWP, we stand ready to help you fully unlock the full potential of the Internet. If you’re not successful, neither are we. We offer award-winning Web Development and services as mentioned in The Wall Street Journal, Baltimore Business Journal, The Daily Record, The Washington Times, CNBC, Merchant Circle, and other local and national news media.

For professional full-service Internet development, hosting, and web marketing needs, contact Adventure Web Productions by calling (410)-788-7007 or by clicking here today!

Check us out on Facebook and Twitter as well!

Source: Do You Want Followers Or Leads?

How To Use Social Network Mentions To Stay Informed About Your Social Standings

Friday, February 24th, 2012

Are you looking for ways to successfully be socially active on your company’s social networks? If yes, we are here to help. This article will provide you information on how to find your site mentions on social networks to successfully be interactive and transform fans into business leads. Get started now.

If you have ever been curious about your social network standings, reviewing mentions is a good way to find out who has been sharing your content and looking up your domain. The entire social network mentions work differently. Below we will discuss how to find mentions on the four main social networks- Twitter, Facebook, Linkedin and Google+.

Twitter

On Twitter you can check your tweets in two ways. One way is to review your real time search on Twitter using the URL https://twitter.com/search?q=%domain.com%22 to see all tweets. You can save this search button to your Twitter profile or create a column for it in HootSuite or Tweetdeck. The second method of discovering mentions on Twitter is using Topsy.com, which displays your tweet count from your domain. You can change the time range to see if people have been looking for you within an hour, a day, a week, a month and yearly.

Facebook

On Facebook you can use the search bar to get results when someone looks up your domain in a comment or share for the past 30 days. For example, type into Google the following share item to see samples of posts shared from your site:

Site:facbook.com inurl:posts “domain.com”

Google+

When using Google+, you can review mentions of your links from your domain that have been shared and see who has shared or comment on your domain at this URL address:

https://plus.google.com/s/domain.com/posts

LinkedIn

LinkedIn offers a direct URL to allow you to search domain mentions. The URL is http://www.linkedin.com/signal/?type=updates&keywords=domain.com .

Use the left side option of this link to see what people have tweeted about you or mentioned you directly on LinkedIn by location, company, industry and connections. This is a wonderful tool to meet new people that can do business with your company. It takes only a simple click of the box next to 3rd+ everyone under network to accomplish this.

Remember, you are the face of your company.

To gain more visibility for your business, hire a professional web marketing company. Adventure Web Productions is a superb web marketing company.

Here at Adventure Web Productions, we provide full-service Internet development, hosting and web marketing. We also provide traffic to your website and increase your profits by truly utilizing all the crucial social media networks. We can help get your company notice online and offline.

For professional full-service Internet development, hosting, and web marketing needs, contact Adventure Web Productions by calling (410)-788-7007 or by clicking here today!

Check us out on Facebook and Twitter as well!

Source: How To Find Your Site Mentions On Social Networks