Archive for December, 2011

How To Use A Blog As A Successful Business Strategy

Friday, December 30th, 2011

Does your company have a business blog or looking to start a business blog? If yes, we are here to help you have a successful blog that will bring you leads and turn those leads into loyal customers. Read below to get some tips on creating a successful blog with strong content.

Recent research suggests that blogging is here to stay in the business world and beyond. Just like the powerful tools of social media, blogging is steadily increasing in numbers and influence. As of December 2011 BlogPulse has discovered that there are over 178 million active blogs. In 2004, there were only 3 million blogs.

Here are the most actively used types of blogging:

Hobbyist

The hobbyist is a blogger that blogs for fun and makes no income off of blogging. This is the average consumer.

Professional Part-time

This type of blogger uses a blog to bring in extra personal income. The blogger discusses personal beliefs and talks about technology.

Professional Full-time

This is a blogger who makes a living solely from blogging. They accomplish this by doing freelance writing.

Corporate

Companies use this type of blogging to promote products and services, while assisting blog readers with tips, steps or advice.

Most bloggers are between the ages 25 to 44 years of age. They are often highly educated and self-driven individuals.

To be successful in the blogging industry you must be current and innovative. Blogs should be posted on a weekly basis to increase the potential of having a loyal following. When you do not have a blog or you do not post on a weekly basis, you are losing out on valuable search engine optimization.

What Can Blogging do for You?

A blog can help your company increase its brand value to consumers. When you blog about why your products and services are the best in your industry, bloggers will pay attention to your business. If they really enjoy your products and services, bloggers will help you promote your products and services simply because they like what you offer. It is a known fact that more than 65% of bloggers follow brands on social media and they are very loyal in support to those brands.

Blogs Build Trust

Another great reason to start a blog is that consumers trust blogs more than advertisements. Why do consumers trust blog? They trust blogs because blogs are recommended information by friends and family. In fact, consumers will trust a blog more than anything else when it comes to social networks.

Where are blogs most likely to be shared?

Most people that read blogs will predominately share the information from blogs on email and on social networks such as Facebook and Twitter.

Blogging is a great investment for your company. Start today. Adventure Web Productions is here to help you not only create a professional company blog but manage it for you.

Here at Adventure Web Productions, we provide traffic to your website and increase your profits by truly utilizing all the crucial social media networks!  We can help get your company notice on all the main social media platforms.

For professional full-service Internet development, hosting, and web marketing needs, contact Adventure Web Productions by calling (410)-788-7007 or by clicking here today!   Check us out on Facebook and Twitter as well!

Source: 7 Reasons to Rethink Your Blogging Strategy: New Research

3 Social Media Tips That Can Increase Your Company’s Leads And Profits

Thursday, December 22nd, 2011

Are you a small business looking to become a social media pro? If yes, we are here to help by giving you 3 social media tips that can increase your leads and profits. Read below to get started.

The Power Of Social Media

Did you know that the social network Facebook was the most searched term of 2011? It is true according to a study by Experian Hitwise. See the findings of the study here .

Since more social medias are becoming the most used searched terms, this has a potential to increase your company’s leads and profits. Use the following tips below to benefit from the power of social media:

Be Yourself

When we say be yourself, we do not mean the image you only put out to the public but some of your personal side. Facebook is a great space to share some of your personal interest, hobbies and personality to potential clients, clients and customers. People on social media really like the thought of “getting to know you better”. Post business tips from your specialization to be seen as an expert in your industry. Not only will people like you for who you are as a person but they will like you for products and services that can help them resolve personal and business issues.

Put Out Your Best Work

Make sure you use your social media platforms productively and wisely. You do not want to get lost in the communication world. Make sure you well balance out your social media efforts. To do this find out where your target audience mainly interacts on, when it comes to social media platforms. When you find out the social network you have the most potential to be most successful on, create a focus on that network and put out your best work.

Make Your Facebook Fan Page A Place To Gain Leads

Facebook is an excellent place to gain leads for your company because there is a good chance your target audience will regularly interact  with you and their friends alike. A friend’s influence goes a long way.   For more social media tips that can increase your leads and profits, read this article from SocialMediaExaminer.com.

Here at Adventure Web Productions, we provide traffic to your website and increase your profits by truly utilizing all the crucial social media networks!  We can help get your company notice on all the main social media platforms.

For professional full-service Internet development, hosting, and web marketing needs, contact Adventure Web Productions by calling (410)-788-7007 or by clicking here today!   Check us out on Facebook and Twitter as well!

6 Types Of Retweets That Help You Get Discovered On Twitter

Thursday, December 15th, 2011

Are looking to drive traffic to your business by using Twitter? If yes, we are here to help by providing six types of retweets on Twitter that can give you business leads.

Friend Retweet

Retweet your friends and they will retweet(RT) your articles and advertisement. Most friends will retweet (RT) your tweets because you are a friend. Make sure the person you request to retweet (RT) your tweets is not someone you never interact with online or offline. People will also not retweet (RT) you unless they like or agree with your content. Make sure your content is not copied or unoriginal.

Retweet Button Retweets

Many Twitter users enjoy retweeting using the retweet (RT) button on Twitter. This is a great button to use because it prevents tweets from being too long and it keeps Twitter handles intact. The retweet button (RT) goes a long way because you can add comments to it to keep discussions going.

People Retweet Because the Title Sounds Cool or Informative

Make sure the titles to your content sound good and interesting. Most Twitter users tweet from their mobile devices. They are scrolling their timelines for something informative or entertaining. This is when they have the potential to retweet (RT) a tweet or more without reading the actual post. This action can spread awareness about your business because people will eventually read the content.

To learn more of the six types of retweets on Twitter that can get you discovered on Twitter, read this article from TheNickyBlog.com.

Here at Adventure Web Productions, we provide traffic to your website and increase your profits by truly utilizing all the crucial social media networks!  We can help get your company notice on Twitter and beyond!

For professional full-service Internet development, hosting, and web marketing needs, contact Adventure Web Productions by calling (410)-788-7007 or by clicking here today!

Check us out on Facebook and Twitter as well!

5 Great Reasons to Create A Company Blog

Tuesday, December 6th, 2011

Does your business have a company blog? If your business does not have a blog, there are 5 great reasons your business should be blogging. Read below to learn why.

Having a blog can benefit you beyond search engine optimization (SEO).  Having a company blog can help increase your company’s brand reputation and consumer loyalty to your brand.

The Power of Blog Content

A blog can allow you to be known as an expert in your industry by producing content on a weekly basis. If you provide customers and potential customers with new ideas and solutions to problems, they will build loyalty and trust in your brand. It does not matter if you are a small business or a Fortune 500 company. Providing informative and engaging content is tremendously powerful tool. It is constantly seen and can be sent to anyone in the world at any time. You can display links from your blog on every social platform you have for your company.

Useful tool for Sales Presentations

A blog is a wonderful platform to use for your business development and growth because it can make your sales presentation improve. Creating one to three articles a week for a blog allows you to stay informed on new technology and trends in your industry. This gives you the opportunity to be ahead of your competition. Since you are up to date on happenings in your industry, you gain the ability to explain why your products and services are the best in the industry to provide to clients and potential clients.

You Build Genuine Trust with Consumers

When you put helpful content on your company’s blog you build trust. Once you have trust with clients and potential clients, word of mouth will travel about how great your company services and products are for customers. These leads will convert to sales. Be sure that your content is easy to understand and teaches your readers useful facts.

To learn what are the two other reasons for creating a company blog as well as how to attract both price shoppers and value shoppers read this article from SocialMediaExaminer.com.

Here at Adventure Web Productions, we provide traffic to your website and increase your profits by truly utilizing all the crucial social media networks!  We can do your company blogging for you!

For professional full-service Internet development, hosting, and web marketing needs, contact Adventure Web Productions by calling (410)-788-7007 or by clicking here today!

Check us out on Facebook and Twitter as well!

4 Hidden Facebook Features That Benefit Your Company

Thursday, December 1st, 2011

Do you enjoy socializing on Facebook? If yes, you will be happy to hear that Facebook has added features to make social networking more useful and convenient. We are here to tell you 4 new actions Facebook can do that most of Facebook’s 750 million users do not know exist. The new features can benefit your company’s social networking. Read below to learn about them.

Edit Link Names And Descriptions

Facebook now allows you to change the title or description on links you want to post but prefer a different title or description. Facebook will automatically pulls information directly from the linked page so you may change it. All you have to do is click on the title or description before clicking the share button. An editing box will appear where you can post your preferred title and save changes.

Tag Friends In Updates And Comments

This is a great tool to use between business partners and consumers alike because you can type the name of a Facebook Friend while creating a status update or replying to a comment. Facebook will create a link to the friend’s name you type in the post or comment. Great for tagging contest winners or replying to consumers on your Facebook page. Fans really enjoy the personalization.

To read more about the 4 hidden Facebook features that can benefit your company’s social networking, read this article from the New York Times.

Here at Adventure Web Productions, we provide traffic to your website and increase your profits by truly utilizing all the crucial social media networks!

For professional full-service Internet development, hosting, and web marketing needs, contact Adventure Web Productions by calling (410)-788-7007 or by clicking here today!

Check us out on Facebook and Twitter as well!