Archive for September, 2010

Where’s Google going?

Tuesday, September 28th, 2010

All the hype over Google Instant has overshadowed Google’s efforts to take on Facebook with a social network of its own.  Many have seen this coming through Google’s acquisitions recently.  Now rumor has it that the network, Google Me, is coming this fall and far from being an alternative to Facebook, it will be a layer of social media features added to its existing products.

Why the change in direction? It may have something to do with Google’s social media failures over the last decade.  In light of this history, building off of established products may be the wiser strategy. The company’s recent acquisitions seem to have centered on gaming, so it will be interesting to see what the end result will look like.

In any event, Google Me will be difficult to ignore given Google’s domination of search engine services the necessity to engage in search engine marketing in today’s business environment.  Will search rankings be tied to Google Me participation?  We’ll be keepting an eye on this, so keep checking back to this blog for the latest info.

They’re all a-Twitter

Thursday, September 23rd, 2010

If you’ve visited Twitter’s home page lately, you’ve probably noticed the announcement about a new Twitter on the way, or you may have heard about it on radio or TV.  As you can see on this page, what you’ll find on the new Twitter is a different layout.  The familiar column on right side with follower/following info, trending topics, and hashtags is expanding to approximately the same width as the column with your tweets.  Clicking on a tweet opens a window over the right column displaying the profile and recent tweets of the tweeter or any photos or videos embedded within the tweet.  Here’s what this means for your social media strategy.

  • Users can now view tweet content right on Twitter, which may result in reduced traffic to your site.
  • It will be easier for users to view your photos and videos, so you’ll want to include more of this content to compensate for reduced site traffic.
  • Having frequently updated content and new tweets is all the more important because it will be easier for users to view your tweet history and judge your authority.

Whether you want to refine an existing social media strategy or are seeking to develop a new one, we can help.  Contact us, and we’ll get your social media activity flying.

Searching for Google Instant answers

Sunday, September 19th, 2010

As we predicted a couple weeks ago, when we first posted about Google Instant, there’s a lot of discussion about its impact on search engine optimization (SEO).  For a quick review,  Google Instant is a new feature in which Google returns results as you type.  As this article points out, there’s still a lot to hash out when it comes to the influence of Google Instant on your SEO.

First, people are still finding out about and getting used to Google Instant.  Users have the option of turning off Google Instant, which some are choosing, so the full effect may not be felt for a while.  A knee-jerk reaction may not be appropriate in this case.

Second, the one impact that the SEO industry is seeing is a drop in traffic to sites using long tail keywords.  You can learn more about this on this page. Essentially companies that use long words or phrases to target specific, niche markets to improve traffic may see a drop in traffic because users are clicking on results before they’ve completed typing their search.

It may be premature to change your SEO strategy right now with everything in flux.  However, if you’re eager to make some changes, adding in some shorter keywords or phrases might be in order.  For more information on SEO and how we can help improve your ranking and traffic, contact us to learn about our website, social media, and SEO services.

Recently Launched: Artworks Carpet and Flooring, Inc.

Friday, September 17th, 2010

artworks

Your floor is a part of your personality and a direct reflection on how you keep your home and business looking good. Whether you have stains, rips, broken tile, worn, outdated floors or just want a change, we are here to help you! Artworks Carpet and Flooring, Inc. makes customer satisfaction our top priority for over 10 years, that’s what puts us ahead the competition Artworks Carpet and Flooring is the one stop shop for your residential or commercial flooring needs.

  • carpet
  • hardwood
  • ceramic
  • vinyl
  • laminate
  • Floor refinishing
  • Carpet Cleaning

Sit back, relax! We bring the showroom to you! We carry all the latest styles and brands for your convenience!

Shopping at home is easy as 1, 2, 3!

  1. Choose the flooring in the convenience of your own home
  2. Get the flooring installed by our professional service team
  3. Enjoy!

We provide customers the highest quality of flooring products and expert installation services our professional service team has over 24 years of flooring installation experience and all labor is backed by a two year guarantee. We are a full service operation. Ask us about floor refinishing, repair, and installation services. Artworks Carpet and Flooring, Inc. makes customer satisfaction our top priority for over 10 years, that’s what puts us ahead of our competition.

Artworks Carpet and Flooring, Inc. serves the following and surrounding Counties: Ann Arundel, Baltimore, Baltimore City, Carroll, Charles, Harford, Howard, Prince George, and Frederick.

Artworks Carpet and Flooring, Inc. also proudly serves Northern Virginia, & Washington DC.  Click here to visit Artworks Carpet and Flooring, Inc.

Recently launched: Capcom Mobile

Friday, September 17th, 2010

capcom
Capcom began in Japan in 1979 as a manufacturer and distributor of electronic game machines. In 1983 Capcom Co., Ltd was founded and soon built a reputation for introducing cutting-edge technology and software to the video game market. Now an industry leader in the video game industry for 25 years, Capcom’s legacy of historic franchises in home and arcade gaming are testaments to an unparalleled commitment to excellence.  Through Capcom Mobile, the company continues to utilize its talent to create recognizable and entertaining games specifically for handheld, portable devices.

Recent Launch: Von Paris Moving

Wednesday, September 15th, 2010

vonparis

Welcome to Von Paris Moving and Storage

Von Paris is one of the oldest and most respected moving and storage companies in the country. Founded over 100 years ago, our family-owned operation is still growing. Our history provides an interesting look at the growth of the moving and storage industry, following it from the horse and wagon era to the days of satellite equipped trucks. Today, Von Paris family members from several generations are active in company operations.

Von Paris Moving and Storage Von Paris provides moving and storage services to both commercial and residential customers. Headquartered in Baltimore-Washington Metropolitan area, Von Paris has five locations that serve Washington, D.C. – Baltimore, Maryland – and Annapolis, Maryland.

Von Paris personnel are experts in household local, long distance and international moving. We also provide many commercial moving and storage services including document storage, office and industrial moving and air freight services. Furthermore, we are highly trained in handling and storing specialized cargo such as electronic and medical equipment, machinery, trade show exhibits, and fine art items such as the King Tut exhibit.

Recent Launch: Landers Appliances

Wednesday, September 15th, 2010

landers

Welcome to Landers Appliance

We’ve been honored by Baltimore Magazine as the “Best of Baltimore”. We were voted as one of “The Top Five Appliance Service Companies Nationwide” by the The National Appliance Service Dealers. We’ve been quoted by McCalls and Good Housekeeping Magazine and even appeared on a network TV show explaining how to determine when it’s time to replace or repair broken appliances.

We service the entire Greater Baltimore Area including Anne Arundel, Carroll, Harford, Howard and Prince Georges Counties. Call our office before 1:00pm weekdays and we can normally dispatch a technician to you the same day!

Recently Launched: Hercules Custom Iron

Wednesday, September 15th, 2010

hercules

Hercules Custom Iron is committed to offering our residential, commercial and industrial clients reliable, quality craftsmanship and service. Our custom designs are fabricated onsite to fit both small and large project requirements. Ranging from retail and military bases to high security homes and bridgework, our custom ornamental iron offers structurally sound and aesthetically pleasing options for the most discriminating customer. Our in-house, state-of-the-art sandblasting and powder coating facility provides fast, efficient, maintenance-free finishes in a variety of colors and styles. Drawing on more than 70 years of experience, Hercules Custom Iron, an affiliate of Hercules Fence, offers outstanding customer service and quality custom iron options. Contact Us today for a free consultation and estimate!

How to choose a Web site designer

Thursday, September 9th, 2010

Whenever you look up criteria for choosing a contractor, you see the same things over and over:  Find out how much experience they have, get references, and check their credentials.  When if comes to choosing a Web site designer, these are easy tasks.  A designer’s work and clients are out there on the Web for all to see.  So what else can you use to pick the right designer?  Here are some ideas.

  • Pay attention to features and content discussions.  If the designer talks more about site aesthetics and various Web bells and whistles than features that will drive more traffic to your site and help you make sales, you may wind up paying too much for a site that doesn’t function well for all.
  • Try to get an idea of the designer’s workload.  If you have a target go-live date, bring that up early and see how the designer responds.  By the same token, if you know you’ll have a lot of revisions, discuss that up front.
  • Have some face-to-face meetings and meet the team.  You’ll be working a lot with these people, so make sure your personalities jibe.  If you wind up butting heads, the process will take longer which will cost you more money.  You probably will not get the best work either.

At Adventure Web, our focus is on functional Web sites, search engine optimization, and multimedia – elements that help grow your business.  We can accommodate clients with a short turnaround time as well as those who want to take a lot of time to make sure their site is absolutely perfect.  Contact us to learn how we can design a great site for you.

Recently launched: Tanks Direct

Thursday, September 9th, 2010

Tanks direct

Tanks Direct is one of the nation’s largest suppliers of above ground and underground storage tank systems. Our products are installed domestically and across the globe for storage of water, petroleum, chemical, and compressed air. Some of our typical applications include fire suppression tanks, petroleum storage, alternative fuels (E-85 & biodiesel), emergency generator fuel oil systems, potable water storage, hydropneumatic tanks, oil water separators, grease interceptors, chemical storage, storm water reclamation, and ASME pressure vessels.